TikTok has the best social media platform in the last few years. TikTok is still growing its Popularity by introducing new features each day. It is absolutely an amazing platform for marketers, business owners, and influencers to promote your brand to a massive audience.
Are you looking for the best ideas to improve your online marketing in 2021? TikTok is one of the best platforms ever seen, and it introduces amazing features for users to engage your audience with innovative content.
Here are the top 10 TikTok hacks and trends that will help you to enhance your profile growth!
1. TikTok Focus On Social Commerce
Social commerce is one of the trendiest parts of TikTok, and it helps to connect with potential customers to your TikTok account.
In 2020, TikTok announced a partnership with the eCommerce platform Shopify. According to the data, the collaboration will successfully gain followers on TikTok and generate sales growth within a short span.
TikTok partnership allows sellers to operate on Shopify or cloud-based apps to enhance their marketing efforts from their Shopify account directly. It means that, apart from creating and uploading content, business accounts are also able to track and monitor the performance of their competitors and access appropriate metrics.
Even Shopify sellers are generating $300 to work for their first campaign on TikTok. Therefore, social commerce will look out for one of the top trends on TikTok in 2021.
2. Huge Video Ad Comes On TikTok
According to the survey, TikTok consumers spent nearly seven hours per week on the app. Many business accounts create engaging videos on TikTok to boost their audience engagement. It has increased from 61% to 85% within four years.
TikTok launched its TikTok for the business platform in 2021, so marketers start to promote their brand via TikTok ads to increase engagement rate and developing a strong brand awareness. Therefore, TikTok video ads will be one part of trends on the platform in 2021.
3. #meme Will Increase Popularity
Memes are one of the trendiest parts of social media culture, especially on TikTok. Even Generation Z users highly engage in a meme like content because it helps to convey your message quickly, and it is extremely sharable. Meme generator app is highly useful in making new memes regularly.
TikTok statistics show the #meme hashtag has been used more than 34.4 billion times on the TikTok app. In fact, hashtags help to increase your content visibility and reach your product to a new group of people.
Are you looking to engage on TikTok? Memes are definitely one of the hottest trends on TikTok in 2021 and beyond!
4. Music Promotion
In September 2021, TikTok launched a brand’s new feature named “Stitch.” It is a new editing feature that allows users to reuse content from other TikTok users. It creates a new sort of collaboration between TikTok content creators and influencers.
Moreover, this feature helps artists and musicians collaborating with other TikTokers and promoting new music on the app.
So, promoting music on TikTok is one of the biggest trends in 2021. It also provides huge opportunities for business accounts to reach the target audience and promote your content in front of a new audience.
5. New User Generated Content
User generated content is always valid on all social platforms. Also, on TikTok, users now have a new way to make user generated content called remixing videos. Remixing videos can gain more Popularity on TikTok in recent days.
If you want to get authentic likes from genuine TikTok users, TikTok provides AR filters for creators to show your videos more attractive. You can use this filter for your videos, which helps to increase the visibility of your content. It also helps you to add engaging and interactive visual effects to your TikTok videos.
Most people are likely to create their own videos baked on other creator’s themes and post their content with specific hashtags. It is also defined as the art of taking existing formats or ideas and recreating them to express a creator’s own personality and thoughts.
6. High Number Of Celebrities
Nowadays, many celebrities have decided to use the TikTok platform to promote engaging content and increase social engagement. Already we know that TikTok is more popular among teenagers and generation Z users. So, the TikTok celebrities are more involved with the younger generation to increase their Popularity.
Some people use the TikTok platform to share their life and learning experiences with their audience. For example, last year, the celebrity posted a video about her son teaching her what TikTok’ all about. Today they’re more popular among all social networks, with a 3.7 million strong following in different social media platforms.
7. Amazing Brand Identity
TikTok has a variety of engaging, real, and innovative content with attractive music. On TikTok marketing, authenticity is the way to achieve more success on TikTok, and it is also the big reason why huge audiences use this platform and promote their products and services.
Tik Tok behind the scene videos has the popular content on TikTok most brands use. Because it provides a real look at your brand identity and reaches your products and service to a number of audiences.
Therefore, being authentic is one of the biggest TikTok trends that enhance your market to the next position.
8. TikTok – The New TV
According to the data, most people use the phrase “TikTok” in their daily life. On average, U.S TikTok users nearly spend an average of 500 minutes per month on the app.
Everyone can know, TikTok is a famous platform for short form videos. Many generation Z users spend their time watching and making short videos on TikTok. Because these users take less interest in the big screen, so they considered their smartphone as their choice of device.
TikTok allows users to create short and long series videos like mini television episodes. So, people can easily watch their missed television programs on TikTok.
9. Branded Hashtag Challenge
Hashtags play a significant role on TikTok, and they will help users to quickly find your content and reach your videos to a huge audience.
If you are looking for the idea to increase your brand popularity on TikTok, you can create engaging hashtag challenges that are relevant to your target audience’s interests.
With a branded hashtag challenge, you should create a hashtag and ask your followers to create or recreate videos of themselves based on your theme and post their content with specific hashtags.
It is one of the best strategies for brands to promote their products & services to a massive following, boost brand awareness, and drive traffic to your website.
10. TikTok Duet
TikTok dut is one of the trendiest features on this app, and it allows users to encourage others to create a video that plays alongside their original video. Duet videos appear together in the side by side format like the existing video appears on the left side, and the new video appears on the right side of your screen.
You can create a duet with a TikTok video from any friend, brand, influencer, or someone other people if the original craters allow duet with.
Most brands can use duet features€ to spread brand awareness, increase interactions and gain massive engagement from your potential customers.
Conclusion
TikTok is absolutely a great opportunity for marketers to reach your content to the target audience and increase your social presence!
If you understand and utilize these TikTok trends to your TikTok account, you can get outstanding results within a short time!!
Author Bio:
Alison Williams is a social media content writer who works at FlatFitty. She is an experienced social media analyst, and her passion is to contribute to engaging content for authority blogs and websites.
