It matters not what type of business you run, social media marketing offers unlimited potential and sadly, many small businesses do not explore this potential. Some entrepreneurs mistakenly think that platforms such as Facebook and Twitter are purely to connect with family and friends and while you can communicate with friends, there’s so much more to social media.
Here are a few compelling reasons to make best use of social media marketing:
- It’s where people spend their downtime – Take out one of Move Ahead Media’s Facebook advertising packages and you won’t regret it – reach the right people within your community – promoting & developing a strong brand your brand with rich ad content created by industry professionals. When you create a Facebook ads campaign, there are many variables to help you focus on your target groups, so the right users see your ads on their feed.
- Target localised users – A small business tends to focus on their community and localised Facebook marketing enables you to choose which locations you include in your ad campaign. This is far more effective than a blanket approach, where you are spending money for no benefit. Let a leading SEO agency manage your social media ad campaigns and they can also take control of the accounts, posting content and responding to comments.
- Reach a larger audience – You bet more bang for your buck with social media advertising and in tough times such as these, every dollar counts. You can create an engaging ad (or Facebook post) that will be seen by many thousands of users that fall within your variables and with the right agency in your corner, you are sure to get a great ROI. Do you know anyone that does not have a Facebook account? We don’t. Click here for the pros and cons of outsourcing customer support.
- User interaction – Simply put, there isn’t another way that you can interact with potential customers to build customer relationships on social media. A user sees your ad and asks a question in the comments, you answer promptly and the next day, the user visits your business premises. Of course, most business owners don’t have the time to monitor social media comments, which is why you hire a social media marketing team.
- Cost effective marketing – You get the best ROI when you invest in social media marketing, which is one of the main reasons small and medium businesses incorporate Facebook into their digital marketing plan. If you have not been making good use of the marketing potential with your social media accounts, now is the perfect time to make contact with a top SEO agency that has a team of Facebook marketers who love challenges to get higher SEO ranking and traffic.
Social media is constantly evolving and with target native advertising on social media your business can enjoy many benefits. Your brand will become known within the local community and you can generate a large Facebook following.
